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Research papers

Microsoft

The digital economy is bringing about major changes in customer expectations and behaviour and in the very nature of business. Companies need to respond to these changes in order to compete. This paper looks at the ways in which Microsoft is...

Catalogue: ESOMAR Congress 2000: The Impact Of Networking
Author: David Crockett
Company: Microsoft
September 1, 2000
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Citation

Crockett, D. (2000a, September 01). Microsoft. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/microsoft